-Following the recent acquisitions of Paradis Latin, the triple Michelin-starred restaurant L’Ambroisie in Place des Vosges, and the Pierre Hermé patisserie, the investment holding company of Walter Butler is now investing in Come to Paris, according to public information related to this company. It is taking part in a funding round led by Jean Degiron, who has been managing this company specializing in the commercialization of leisure and tourism activity tickets in the capital since 2019. Advised by June Partners, Butler Industries succeeds the duo established in 2011. At that time, the company was acquired by a trio of buyers, supported by Socadif in a MBI. These buyers, who were no longer operational, along with Socadif, wanted to sell their shares, according to a person close to the matter.
Apart from the Covid period, Come to Paris has always been growing and in 2022, it reached a business level higher than in 2019, adds our source. The company managed to more than double in size in its previous capital cycle, as it reported a turnover of 4.2 million euros in 2011, a quarter of which was generated via the website location-ski-moins-cher.com (now sold). Its sales reached 8 million euros last year. Most of this business is still generated in Ile-de-France, mainly through the sale of dinner cruises, cabaret tickets, museum visits, and shows. Half of the clients booking on its website (translated into ten languages) are foreigners. This expertise was recognized by the Paris Tourist Office for the management of its online ticketing. Outside the capital, Come to Paris also initiated the development of this activity in the region with its brand Ticketeaser and in London with Come to London. The new shareholders want to push this development beyond the historical bases, particularly in Spain and Italy.”